Neue Studie: Kundenkarten bringen es nicht

Werbung

 

Eine Studie der Commerzbank stellt der Kundenkarte schlechte Noten aus. Das Direktmarketing-Instrument, so wie wir es heute kennen, werde nicht überleben.

Auch an der Tankstelle findet das Kundenbindungsinstrument "Kundenkarte" immer mehr Einzug. Bitte lesen Sie, was die Studie über die Zukunftsfähigkeit der Kundenkarte berichtet:

[ via: salesBUSINESS.de – News ]

 

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